Prada Marfa
Roadside Discoveries

Prada Marfa

Valentine, Texas

Permanent pop-art installation of a Prada boutique in the middle of West Texas desert.

Prada Marfa is a permanently installed sculpture mimicking a Prada luxury boutique, complete with real Prada merchandise from 2005. Located along a desolate stretch of Highway 90, this art piece by Elmgreen and Dragset explores themes of materialism and decay in an unexpected desert setting.

Features & Highlights

Pop art installation
Photo opportunity
Free viewing
24/7 access
Desert setting

Frequently Asked Questions

Is there a trailhead or parking area?

Yes, there are designated parking areas and trailheads at Prada Marfa. Check local maps for specific directions and parking availability.

What is the best time to visit?

The best time to visit is Year-round for optimal weather and conditions.

Are permits required?

No special permits are required for general visits, but some activities may require permission.

Essential Information

Best Time to Visit

Year-round

Difficulty Level

Easy

Typical Duration

15 minutes

Permits Required

No